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Search Engine Submission & Optimization

Once you have your domain name and your first few pages on your website set-up then the next stage is to get your website some recognition. Personally, I started with some webrings relevant to my areas of interest which gave me very rapid crawling and indexing from the indexing and search sites. To gain the same functionality for your website, simply perform a web search for 'webring' and your particular area of interest. This will goive you a good initial leg-up in the web search game, but it probably won't be enough to really give you the ranking in the search engine that you deserve.

If you're looking to bolster your Google rankings then MySiteSubmit offer an excellent service where for just $1 they will submit your site manually to the top search engines. You can then submit your site to up to 12 million search engines, classified sites, FFA sites and more for only $4. And you will not even get any confirmation emails except of course the one from MySiteSubmit to confirm your order. If you do not have the time to do your own website submissions you should seriously consider this site and pay them to submit your site on a weekly or daily basis. 

UK Cheapest also offer a service where they submit websites to 1000 search engines and over 1 000 000 link lists! After submission they send you a report by email that also provides access to their optimisation tips pages to help improve your site ranking.  This is an ideal first step to getting your site exposed! They even state that they WILL obtain that elusive Google listing as fast as possible for your site!! At only £34 ($50), this is a service that's well worth making use of and it's a service that I've personally used with very good results. 

As part of his Explosive Search Engine Traffic system Kevin Lewis also offers search engine optimization appraisals to see why your site is not getting the level of traffic you require. There is also a complete search engine strategy package for those who want a definite plan to follow, or if you would like a professional to optimise your site and work to get it listed in the top search engines, then he offers this to small group of clients. However, as this is a professional (and personal) appraisal this service is not cheap but Kevin actively works with you to ensure that you are satisfied with the results. I'm in the process of undergoing one of his evaluations now and will add more information here when I have it.

1StopSubmit is a service that offers both free and low cost submission services to various search engines. In addition, they also offer a high-quality search engine optimization service that guarantees you top placement in the major search engines. As well as the Free Search Engine Submission Submitter, for $6 they offer a service to automatically submit your site to over 50,000 search engines, web directories, classified ad sites, and link pages.

SEOster.com offers a reasonably-priced directory submission service where they will submit your site to a range of on-line directories. The cost is $10 per 100 submissions and you can submit to as many sites as you want. They're also very fast and efficient in terms of their response.

Affiliate Programs

Affiliateship is a partnership between yourself as the advertiser, the company or product you're advertising and often a third-party agent. You can obviously seek your own individual relationships with companies direct (and it's often worthwhile doing this). But it's more time-efficient to join affiliate programmes that offer a one-stop shop in terms of getting access to hundreds or even thousands of vendors. But are they any good?

Digital River's oneNetwork is rather Euro-centric however they do provide the usual gamut of affilliate tools to allow you to track your campaigns. If you're an European advertiser, or if you're targeting products to the European market they're definitely worth signing up with. 

TradeDoubler is the affiliate management system. They are one of the largest ones out there and handle the big players such as eBay. This is one programme that you simply have to join. 

LinkConnector is another of the big affiliate membership sites. It tends to promote more web-based companies than the others but it's one that I've hade a fair amount of success with. 

Casale Media offers rotating banners for your site either as pop-unders or as various banner formats embedded within your web pages. They also offer 70% commission and I've had quite a lot of success with them, but the ads do need to be placed on high-traffic pages. 

Internet 'Gurus'

There are lots of internet 'Gurus' out there who claim to share their secrets of how to make your own millions on the internet. Soome of these are worth the money of paying for their programs, some are not. As a basic rule of thumb avoid anyone who proffers you a system where you can work for 'fifteen minutes a week' and the money will simply roll into your account. Internet marketing is a business and you will have to work at it. Anyone who says differently is lying and cannot be trusted. Below are some of the programs that I've signed up with and which actually really offer true insights into internet marketing.

Ewen Chia's Secret Affiliate Weapon is a very cheap program to join. In some ways it's a ridiculously cheap system to join in that Ewen's member-only Blog will more than pay for the fee in terms of the information it provides. 

The RichJerk is the self-styled bad boy of the internet. His ads are basically obnoxious and are definitely an acquired taste. In reality his name is Kelly Felix and he's a 26 year old internet entrepreneur. In truth he's the 'real deal' who'se made over $13 million in the past 6 years alone (the vast majority of his wealth coming from real websites rather than from sales of his eBook. The eBook itself sells for $97 and is actually worth the money (most internet marketing eBooks contain 5% new useful information whilst the remainder is padding whereas the Rich Jerk's eBook contains 20% real information). If you actively put in place what he recommends then you might not become an overnight millionaire, but you can definitely use the information to make yourself a comfortable monthly income.

PAID RESOURCES

Essentially this means Paid Advertising. There are many options and opportunities for paid advertising some of the best being eZines dealing in the subject of your own website. Classified advertising on websites and eZines can also be very effective. Below I detail some sources of effective paid advertising that will spread the word about your website and thus will increase your traffic and sales. These are not the only sources of paid advertising, as a simple web search for 'ezine advertising' will reveal to you. To narrow the search down simply prepend the main keywords of your website to the search phrase and then see what you find!

Guaranteed Traffic Packages

Traffic Solutions offer 'real traffic' packages (and not the usual [and slightly scammy] pop up or pop under traffic, which much of the time is not worth a cent, particularly as many people block pop ups automatically). A package consisting of 1000 visitors cost just $4.95 and 10,000 just $8.95. Plus if you are not satisfied with the campaign's outcome they will re-run your ad. This is definitely a program that's worth joining. 

MySiteSubmit offers mainstream traffic from just $2 for 1000 visitors (though there are a whole range of other options). This scheme is truly wonderful if you are on a tight budget. 

Ezine Advertising

As has been intimated above, Ezine advertising is and excellent way to spread the word out about your product or service for very little outlay. However, it is esential that you make sure that you're targeting your correct audience. If possible subscribe to the ezine first if you can to get a feel for it and always track your ads. In this respect Isoregister offers an excellent tracking software as part of membership to their company. Also be wary of any eZine where their authors claim that they can turn your advertisement around in 48h or less as this is an indication that they have few subscribers and may not be worth your while. 

FreeDailyCash Newsletter is one of those eZines that breaks the general rule that if it costs less than $10 your ad won't reach a wide enough readership. Indeed, for as little as $0.50 for a classified ad you can reach over 850 double optin subscribers, or send a solo ad with a cash prize for just $6. For more details click here. 

MyWizardAds offers a great advertising co-op where you get your 6 line ad sent to a number of ezines that together reach over 400,000 subscribers for just $7. 

10Dollar20Ads also offer a similar service with deals starting at just $10.

BizSourcePlus offer guaranteed signups for your free program, affilaite program or MLM. Moreover, these are not incentive signups — no one is paid to join your program. All signups are collected manually and you are guaranteed to gain precisely number you order. All campaigns in this service are provided with full tracking and at only $26.25 for 25 Guaranteed Signups to your program this is well worth the money.

SuccessPub offers a service to deliver targeted email ads to over 50 million prospects (all Spam-Free). There is no software to download and you require no specific expertise. Everything is handled from their servers. You also get to run your own newsletter using their software and they provide access to many responsive safelists. Membership is only $34.50 for a full year.